Strategy, UX & UI design, eCommerce, Charting, Reporting, Analytics, Coding
CPM Group, one of the world’s leading boutique commodities research firms, engaged 360 Design to refresh its digital presence, with the goal of improving the image of the brand. The brief included the redesign of the CPM website to improve user experience and to add new features and functions that make the site an essential tool.VISIT WEBSITE
The new site helps establish CPM Group as the number one brand in its category. The design highlights the capabilities of the firm and makes the experience of finding, searching for and ordering its products easy.
At the same time, it helps attract a new online audience (through SEO) and drive and increase sales. Looking to the future, the site takes mobile channels into consideration, and integrates new features such as streaming webcasts and a private client log-in. Other main features allow search and purchase of publications, real-time charting of data, SEO, and reporting of data and usage. The design incorporates back-end tools that make the site easy to update, edit and manage .